Gather Greatness

Helping you Achieve your Greatest Self

The 7 Deadly Sins of Internet Marketing

What might kill your Internet Marketing Business?  As I see it, there are 7 glaring behaviors that will do you in, like dead.

I call them the 7 Deadly Sins.

One causes sudden death, the others a slow painful demise.

The slow and silent sins creep into your business like a serpent.  They prey on the weaknesses of the human spirit.  Why is my internet business not moving forward as I had anticipated at its inception?  Where did my plans go astray?  What happened to my motivation?  What do I do now?

Sound familiar?

Perfection.  Wait until its perfect.  I don’t want to begin until all the t’s are crossed and the i’s are dotted. It took me a long time to let go of this idea.  I would plan and plan, then revise and revise until I was exhausted and not quite getting it perfect, my plan remained on the shelf, never to be realized.  In internet marketing it is more important to start.  Get your idea out to the world.  How will you know if your idea will work if you keep it to yourself?  You will also get feedback from others by getting started, so you can now begin to revise if necessary.

Scattered.  Being scattered still tempts me, almost on a daily basis.  It is easy to give up when things get tough.  As soon as the next new gadget or leaked out secret rears its head, I am enticed to abandon my projects and take a new direction.  If you keep jumping from one business to another, you will never develop the momentum to succeed.  Laser-like focus is usually necessary to see your internet marketing to completion.

Indecision.  From my vantage point, most successful marketers are not shy about being decisive.  They believe in their product and go to great lengths to listing the benefits.  Their success depends on capturing the soul of their readers.  The temptations are plentiful and the pain of living without is masterfully laid before you.  The time to act is now, the clock is ticking.  There is no room for the indecisive. 

Inconsistency.  I am still very much plagued by this transgression.  I confess that I have been extremely inconsistent at time.  In order to be successful you must be visible and constantly in front of your readers. If you rely on a blog to reach your audience, new articles should be available on a regular basis. One or two posts per month will cause most people to look elsewhere for information or content.  Updating your content is not only an option but an essential requirement.

Doubt. If your mind is full of insecurities you will never really commit to anything.  Doubting your ability to do something will paralyze you from even starting.  Why try if you know your will fail?  Doubt can constrict and squeeze the life out of your dreams.

Fear.  When it comes to fear and doubt, I’m not sure if the apple or the serpent appeared first on the scene.  Fear is surely as deadly.  Being afraid of failure, afraid of what others may think or some other negative outcome resulting from our actions can steal our dream and any hope of realizing our full potential. Funny thing is, most of our fears are unjustified. What stops us from creating value is not something from the outside, but something from within.

Nuisance.   Bottom line is, you must provide value.  The last of the 7 killers of marketing on the internet is sure to end your relationships with a premature death.  This may occur as you are tagged with the name, spammer.  Being present for your readers is vital, but being a nuisance is the one sin that may be non-forgivable.

I guess the use of the word Sins was a bit strong,

but most of us live with one or more of these limiting behaviors.  The trick is to know that they exist and try our best to steer clear.

As a final note,  i wish all my fellow bloggers and internet marketers success, success being a positive and rewarding, sharing of value with others.

Bill

 

June 18, 2008 Posted by billbaumgartner | Original Material | , , , , | 1 Comment